Do you know that Google Analytics compliance with california Consumer Privacy Act (CCPA Compliant)?
Google analytics is one of the most popular analytical tools that used by millions of websites. It helps you track your website performance and understand your user’s behavior.
Now you have to complete the CCPA to work properly with it. If don’t do this, then it can trouble you. Because, the way it works and collects your user’s personal data which is against the rule.
Today in this article, we will tell you how to make sure your Google Analytics compliant.
What is CCPA
California Consumer Privacy Act (CCPA) is a comprehensive data protection law in the united states. It aims is to enhance privacy rights and consumer protection for residents of california.
The law went into effect on 1 january 2020. However, California Consumer Privacy Act (CCPA) enforcement date of July 1, 2020.
Some rights are included under the CCPA for California residents:
- Right to be information: The CCPA requires inform businesses to consumers when personal data is collected during online interaction. In addition, they also have to tell how they want to use the collected data.
- Right to have deleted data: The CCPA allows the user the right to request the removal of personal information. The business must comply with the consumer request unless the data requires by law to be save.
- The right to opt out of the selling of personal information: Under CCPA, people can avoid selling, renting or releasing their personal information to third parties.
- The rights to equal services and prices: According to this act, all consumers have to provide equal services and prices. Discrimination with any consumer is not to do allowed.
In addition, many more rules are associated with CCPA. So let’s know how this new law will apply on your website.
How to Make Google Analytics CCPA Compliant
If you are worried about how to comply with CCPA, then you can be worry free by visiting this article. Because, you follow all step to make sure that Google Analytics meets the CCPA requirements.
Install MonsterInsights and Use its EU Compliance Addon
MonsterInsights is one of the best Google Analytics plugin for WordPress. You can easily meet the requirements of this new law by installing this plugin and its EU Compliance add on.
For more details see our step-step guide on how to install a WordPress plugin.
European data laws can make it little difficult to understand how make your site in compliance, especially when it comes to analytics. But EU Compliance is one of the simplest addon in MonsterInsights that helps you save valuable time by automatically saving changes.
So let’s go start.
To set up addon, go to Insights » Addon » EU Compliance. Click install button under MonsterInsights EU Compliance addon. After the plugin is installed, button will auto-activate, if not, go ahead and click Activate to make sure the addon active and ready to use.
Once the addon is activated, we will need to go to Insights » Settings » Engagement and scroll down EU Compliance. In addition, you can change your settings here, disable various tracking features in Google Analytics for CCPA compliance according your need.
Automated configuration change includes:
- Automatically anonymize IP addresses on all Google Analytics hits, ecommerce hits, and form tracking hits.
- Automatically disable demographic and Interests Reports for Remarketing and ad tracking on Google Analytics hits.
- Disable UserID tracking on Google Analytics hits, ecommerce hits, form tracking and the UserID dimension in Custom Dimension addon.
- Disable Author tracking in Custom Dimension addon.
- Allow the AMP addon user to agree with Google AMP consent box before tracking their data.
- Enable the GA () compatibility mode.
- Easy integration with CookieBot and Cookie Notice WordPress plugins.
Note: To access the add on, you must have a valid MonsterInsights license plan.
Provide Opt-Out Option
After install MonsterInsights and its EU Compliance, you should provide an opt out option for your site visitors regarding your Google Analytics tracking. But you wondering how to do it.
So, you have nothing to worry, we will give you proper advice in this article.
If you are using Cookiebot and the Cookie Notice plugin, then for this, you should use their respective built-in options. If you are not using either those, you can use one of the MonsterInsights’s Opt-out link integrations.
MonsterInsights is also compatible out of the box with both Google Analytics’s chrome browser opt-out extension and Google Analytics build-in opt-out system.
This is an important factor for you if you want to follow CCPA Compliant on your website.
Updates Your Privacy Policy
Furthermore, you can also update your privacy policy. This is important because California citizens have the right to be notified under the CCPA.
And also tell us what personal information Google Analytics collects about your visitors. Also you have to clarify purpose of the data collect, how you use it.
Your updates privacy policy includes details about the cookie you use to track your reader’s information. For the latest information on Google Analytics cookies uses.
Click here to see table explaining the various google analytics cookies and their purpose.
Congratulations! You’ve done made all the necessary settings successfully for your site to comply with the CCPA Compliance laws.
However, to help you out, here’s a brief overview of who the CCPA applies to:
Who needs to be CCPA Compliant?
If you run a profitable business, So you must provide a CCPA privacy policy if you meet at least one of the following criteria.
- If your annual gross income is more than $ 25 million.
- You receive 50% or more of your annual revenue by selling california-related data.
- You annually distribute, process, or receive 50000 or more data from California.
You’ll have to follow law if your business satisfies any of these conditions.
We hope the article help you to how to make your Google Analytics CCPA Compliant. Also, you must see our complete guide on related topic on how to easily event tracking in WordPress with Google Analytics.
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